THE BOOK

This book, an Amazon Bestseller and Inc. Original Imprint, is intended to help entrepreneurs decide how big they want their businesses to grow, how quickly, how much risk they want to take, and how much leverage they want to use. My hope is this book will help readers challenge their assumptions and beliefs about what they want their businesses to achieve, and find their financing comfort zone to foster their goals. The book is full of real stories and vignettes that entrepreneurs can relate to.

The Growth Dilemma
Determining Your Entrepreneurial Type to Find Your Financing Comfort Zone
Where are you in your business journey?

Most entrepreneurs are looking for ways to push their companies to grow and get bigger. But they struggle with decisions about how big they want to become, how much money to keep investing in their company, and how to even go about it. They want more, but they’re not sure how to think about the problems, obligations, and risk that come with growth. This is the growth dilemma.

 

In The Growth Dilemma, Ami Kassar, author and nationally renowned expert on access to capital for entrepreneurs, shows you how to sort through your choices to build your business to the size and complexity that makes the most sense for you. He’ll walk you through exercises that help you:

 

·         Answer the crucial million-dollar question

·         Figure out what entrepreneurial stage you’re in

·         Determine your personal risk profile

·         Identify your own growth aspirations

 

Knowing these parts of your puzzle will not only influence how you think about your growth dilemma but also allow you to discover your financing comfort zone. Through the profiles of fifteen real entrepreneurs and companies, you’ll also be able to see, throughout the book, examples of how different financing decisions affect every kind of business. As you apply the strategies you learn, you’ll find the financing structure that will help you reach your goals.

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